AI-powered experiences - from chatbots to virtual assistants - have become increasingly sophisticated. However, they remain isolated from live enterprise data, meaning they often can’t access the most current information in databases, documents, or business applications. In practice, every new data source or tool (CRM, ERP, file storage, etc.) has required its own custom connector. This creates a tangled “M×N” problem: connecting M AI clients to N data systems results in M×N integrations. The result is brittle, one-off solutions that don’t scale. To break out of these silos, AI experiences need a standardized bridge to back-end systems. The Model Context Protocol (MCP) provides that bridge, offering a unified way for AI agents to discover and securely interact with real business systems.

The Data Challenge

Modern AI models (LLMs) are powerful reasoners, but they only know what’s in their training data or what’s manually provided at runtime. In an enterprise setting, much of the critical context lives in proprietary systems (customer databases, supply-chain apps, internal wikis, etc.). Today, giving an AI assistant access to those systems means writing custom “glue code” for each one. This leads to three key issues:

• Information: Valuable company data is locked behind separate APIs and legacy interfaces. No single AI model can natively see across them.
• Integration complexity: Developers must build and maintain custom connectors for every AI/data pairing, which is time-consuming and error-prone.
• Scalability limits: As the number of AI tools and data sources grows, the integrations multiply. Without a standard, you get an unmanageable M×N matrix of connections.

In short, enterprises end up with many capable AI tools that simply cannot tap into real-time business context. This severely limits their usefulness. For example, a helpdesk AI might generate answers based on general knowledge but cannot fetch the latest customer order status from a CRM without a bespoke integration.

Introducing the Model Context Protocol (MCP)

The Model Context Protocol (MCP) is an open standard designed to solve this integration problem. Think of MCP as a “universal adapter” or standard interface that lets AI systems plug into external data and services. Developed by Anthropic and now open-source, MCP defines how an AI agent can discover and use tools, data sources, and prompts in a consistent way.

Concretely, MCP works with a client-server architecture:

• MCP Clients: These are AI applications or agent frameworks (for example, a chatbot, IDE assistant, or automation platform) that include an MCP client component. The client drives the AI model and initiates connections.
• MCP Servers: These sit between the AI and the real systems. Each server wraps a particular data source or service (like a database, API, or document repository) and publishes its capabilities over MCP. These capabilities include tools (functions the model can call), resources (data to include in context), and prompts (predefined query templates).

When an MCP-enabled AI starts, it queries connected servers to discover available tools and data. The server responds with structured metadata: descriptions of each tool/function, required parameters, and permission rules. The AI agent can then “call” these tools with JSON-formatted arguments. The server executes the requested action (for example, running a database query or retrieving a document) and returns the result in a machine-readable format.

This dynamic, discovery-driven model is fundamentally different from calling fixed REST APIs. Instead of hard-coding endpoints and payloads, the AI can explore what services exist and invoke them on-the-fly. In effect, MCP turns an AI from a closed system into an agentic workflow engine: it can reason about what tools to use and chain multiple steps across different back-end systems. As Stibo Systems explains, MCP is “the bridge between reasoning and real-world action” that lets AI agents interact with enterprise data securely and at scale.

How MCP works: Discovery and Calling

Under MCP, every connection begins with self-describing tools. When a server starts, it “announces” each available function: what it does, what parameters it needs, and what kind of response it returns. For example, a Slack server might register a postMessage(channel, text) tool, or a database server might register queryDatabase(queryString). The AI client asks the server, “What can you do?” and receives a catalog of these tools and data resources.

The AI model (or agent) can then pick which tools to use. It reads the descriptions to decide which function applies, fills in the required parameters, and invokes the tool via the protocol. Because all communication is in a standard format (typically JSON-RPC), the model doesn’t have to deal with different APIs or data formats for each service. The server handles authentication, execution, and returns the result back to the model.

This discover-then-invoke loop can repeat many times, enabling complex multi-step workflows. For instance, an AI agent might discover it has a customer database server available and a Slack server, then query a customer’s record and automatically send a Slack message - all orchestrated by the agent’s reasoning. Crucially, none of this requires manual reprogramming for each combination: once servers are implemented, any MCP-aware agent can use them.

Key Benefits of MCP

MCP unlocks several important advantages for intelligent applications:

• Plug-and-play integration: With MCP, developers expose a data source once as an MCP server, and any compatible AI client can use it. There’s no need to write custom integration code for each new AI or tool. In effect, MCP servers act like modular “plugins” for AI systems. For example, pre-built MCP servers already exist for Google Drive, Slack, GitHub, Postgres, and more, which any AI can leverage immediately.
• Solves the M×N integration problem: Instead of building M×N bespoke connectors, MCP reduces it to M+N. You implement M AI clients (with MCP support) and N servers (for data sources), and any client can work with any server. This dramatically simplifies scaling. As AWS notes, MCP transforms a complex integration matrix into a straightforward setup, much like how APIs standardized web integration.
• Consistency and interoperability: MCP enforces a uniform request/response format across tools. This consistency means that when an AI agent switches from one model or vendor to another, the way it talks to tools stays the same. It also makes it much easier to debug and chain operations. In practice, the AI always “talks” JSON with MCP servers, so it doesn’t care if the backend is a cloud service, a SQL database, or an on-prem API.
• Empowers autonomous workflows: Because MCP supports discovery, context, and multi-step operations, AI agents can become far more autonomous. They are not limited to their built-in knowledge; they can actively fetch up-to-date information or perform actions. For example, an MCP-enabled agent could gather data from a CRM, process it, send an email via a communications tool, and then record results in a database — all without human intervention. This “context-aware” capability moves AI from simple Q&A towards true automation.
• Future-proof and vendor-neutral: MCP is an open standard, not tied to any one AI or cloud provider. As new AI models emerge, they can plug into existing MCP servers without rebuilding integrations. Similarly, existing AI platforms gain immediate access to any new MCP servers. This protects enterprise investments; you avoid vendor lock-in and can mix-and-match tools and models freely.
• Built-in security and governance: MCP can leverage existing identity and permission systems. Each tool call goes through the MCP server, which can enforce authentication, roles, and compliance rules. This ensures that when an AI agent accesses data, it does so in a controlled way. Permissions are handled at the protocol level, so enterprises can apply their usual access policies to MCP connections.

Together, these benefits let organizations amplify their data infrastructure for AI. As one analysis put it, MCP “replaces fragmented integrations with a simpler, more reliable single protocol for data access”, making it much easier for AI agents to fetch exactly the context they need.

Real-world use cases

MCP’s flexibility enables a wide range of intelligent workflows across industries. A few examples:

• Intelligent content generation: Imagine a marketing team that needs a product presentation. The relevant data lives in multiple systems: product specs in a PIM, customer feedback in a CRM, and market analysis in a BI tool. An MCP-enabled agent can discover these sources, query each one, and synthesize a cohesive report. Unlike a fragile script that breaks when one API changes, the agent uses the standardized MCP interface, making the process more robust.
• Automated data analysis and quality: A data steward suspects issues in supplier data. Using MCP, an AI agent can find the relevant data domains and run analysis tools on the fly. It might detect anomalies without pre-defined rules, apply business validations dynamically, and even generate reports or remediation steps. This on-the-fly intelligence - adapting to changing data and schemas - becomes practical with MCP’s unified access.
• Developer productivity: In software engineering, an AI coding assistant can use MCP to access live development resources. For instance, an agent could query a GitHub repo for code, call a test suite, or update documentation in a codebase - all through MCP servers. This turns the IDE into an “everything app” that can reach outside the editor. Early MCP adopters like Replit and Codeium are already integrating MCP to enrich code completion with real project context.
• Service orchestration: Customer service and operations can benefit too. For example, an AI agent handling support tickets might retrieve order history from an ERP, summarize the issue, and update ticket status across multiple systems automatically. Or sales teams could have a virtual assistant that pulls sales figures from databases and posts updates to Slack. These multi-step business workflows become feasible when an agent can call enterprise tools through MCP.

These scenarios (and many others) illustrate how MCP turns any AI client into a context-aware agent. By layering MCP on top of existing systems (databases, ERPs, MDM platforms, cloud services, etc.), companies transform static data APIs into dynamic, AI-ready services. Agents can not only fetch data but understand its meaning and governance, because MCP schemas carry that semantic context. The result is smarter automation: AI systems that securely tap into live data and even reason about data lineage and policies as they operate.

Conclusion

MCP provides the standard bridge that intelligent AI experiences need to access real-world data. By decoupling AI agents from custom integrations, MCP enables truly context-aware workflows across any enterprise system. Adopting this open protocol means AI applications can focus on reasoning and decision-making, while the heavy lifting of connectivity is handled seamlessly. In practice, MCP transforms powerful but isolated models into versatile collaborators that fetch, combine, and act on live business information, unlocking the next generation of AI-driven innovation.

Digital information is no longer hidden behind screens thanks to Extended Reality (XR). It moves, breathes and coexists with the things around us. Designing for XR entails creating a space where the user becomes the focal point of a living space rather than a visitor on a flat page and where interaction is shaped by imagination. However, this independence also entails accountability; thoughtful planning, careful consideration and a profound comprehension of how people view their surroundings are all necessary for effective spatial design.

The fundamental UX principles that direct the development of significant spatial interfaces are examined in this blog. The purpose of these insights is to assist designers & developers in creating XR experiences that are emotionally compelling, safe and natural. These guidelines will be useful whether you work in AR, VR or MR.

Understanding XR as a Living Environment

Designing for XR differs greatly from designing for standard screens. The interface surrounds the user rather than standing in front of them in spatial environments. It reacts to their movements, responds to their body language and asks them to navigate using instincts rather than icons.

Imagine stepping into a room where information floats at various depths and where virtual objects share space with real furniture. Users make decisions based on proximity, comfort and perception instead of simple taps. This shift brings in the need for a new kind of design thinking.

Creating Spatial Clarity Within Immersive Worlds

When users enter an XR environment, they rely on clarity to understand what is possible. Spatial clutter can confuse them or break their sense of presence. Creating clarity means treating the environment as a canvas instead of a container.

Guide Users With Spatial Anchors

Anchors help users form mental maps. When clear points of reference exist, users can move freely without feeling disoriented. A landmark object, a stable panel or a fixed horizon line can act as an anchor that reduces cognitive load.

Let Elements Breathe

An excessive number of layers or floating panels can make a scene appear crowded. Give users enough room between items so they can concentrate on what really matters. Similar to a story, 3D space requires distinct areas for each component to express its meaning without overpowering the others.

Adapt to the Real World

In MR and AR, we share responsibility with the user’s physical surroundings. Interfaces must adjust to lighting, surfaces and spatial limitations. A panel should not clip through a table or glow unnaturally in a dark room. Respecting the environment protects immersion.

“When XR feels intuitive, it feels invisible. The experience becomes a place instead of a product.”

Designing Interactions That Feel Human

The beauty of spatial interfaces lies in their ability to follow natural movement. Users bring expectations from the physical world; your design should meet them.

Build on Familiar Motion

Interactions like reaching, pointing or rotating are deeply ingrained in daily life. When these actions translate smoothly in XR, the experience feels intuitive. If a virtual knob behaves like a real one, users understand it instantly.

Use Physics to Build Trust

People learn through cause and effect. Gravity, inertia and collision give digital objects weight and believability. When an object bounces or tilts realistically, users sense its presence. This subtle realism reinforces trust.

Provide Clear Interaction Feedback

Highlighting, sound cues or gentle motion can tell users they are interacting successfully. Feedback reduces hesitation and increases confidence. In XR, silence can feel like malfunction; subtle feedback keeps the world alive.

Organizing Information Through Spatial Hierarchy

Spatial interfaces give us infinite space, yet too much freedom can overwhelm the user. Organizing information across depth levels helps them understand priorities without effort.

Keep Essential Information Within Comfortable View

Most users prefer content placed within a 30 to 40 degree cone in front of them. Constant head turning can cause fatigue. Place quick actions or primary content at natural eye level.

Use Distance to Create Meaning

Information placed close to the user should invite direct action. Elements placed further away can provide context or act as references. This simple technique helps users understand what requires attention.

Cut down on cognitive overload

Doing a lot of things at once or following complicated instructions can make you tired. Give information in small steps. Put actions in an order that makes them feel like a guided journey instead of a challenge to do more than one thing at once.

Make sure that everyone can use it and is comfortable.

Comfort is non-negotiable in XR design. An uncomfortable experience pushes users away long before they appreciate your creativity.

Design Inside Ergonomic Zones

Frequent interactions should sit near chest height at a distance of about 45 to 70 centimeters. Reaching too high or too far becomes tiring. Good ergonomics protect the user’s posture and energy.

Let Users Control Movement

Forced movement often causes VR sickness. Allow users to decide how they move or navigate. Smooth transitions and stable camera positions improve comfort.

Support All Levels of Ability

Users with limited mobility can benefit from gaze input, voice commands, or simplified gestures. By ensuring that no one is excluded, inclusive design broadens the scope of XR experiences.

According to studies, when environments are not properly optimised, almost one in three new VR users feel motion discomfort. Comfort must come first for sustained engagement.

Increasing Visibility Through Reliability

The magic of XR lies in presence, which is the instant a user forgets they are viewing a digital scene. The world needs to act consistently in order to remain present.

Align Lighting, Shadows and Scale

If shadows act strangely or objects feel oversized, the illusion collapses. XR worlds must match the laws of light and space that users know.

Respect Personal Space

Do not place elements too close. Users feel more at ease when content appears at comfortable distances. Interfaces that invade personal space can feel stressful or uncanny.

Use Behavior to Maintain Believability

Even small inconsistencies can break immersion. Animations, physics and object responses should follow predictable patterns.

Designing for Safety and Predictability

Users trust designers to keep them safe. In immersive environments, they might not see furniture or walls behind them.

Use Boundaries Wisely

Soft outlines, haptic pulses or gentle sound cues can warn users as they approach real-world obstacles.

Avoid Abrupt Transitions

Sudden pop-ups or rapid motion can startle users. Smooth movements protect comfort and reduce anxiety.

Provide Safe Zones

A stable hub or menu space gives users a familiar place to return to if they feel overwhelmed.

Developing Device-Adaptive Experiences

Individuals may alternate between mobile screens, VR headsets, and AR glasses. Continuity in design guarantees that the entire experience feels consistent.

Keep Things Structured Across Platforms

Even when the medium changes, labels, layouts, and interactions should feel familiar.

Create Flexible Spatial Layouts

Some users sit while others stand. Some work in large rooms, while others move inside small studios. Interfaces must adapt gracefully.

Avoid Device-Specific Gestures

Overly specialized actions limit scalability. Broadly intuitive gestures make your design more future-proof.

Conclusion

When spatial clarity, natural interaction and human comfort come together, XR becomes a medium that feels alive. As we continue shaping immersive worlds, our responsibility is to design for people first so technology feels like a companion instead of a barrier.

Technology has never stopped breaking boundaries between thoughts, people and now between the physical and the imaginary. At the center of this revolution is Extended Reality (XR).

But here’s the truth:

Without AI, XR is just visual eye candy.

At Incerro, we’ve seen how AI transforms XR from something that looks impressive into something that actually feels alive.

XR is no longer just a production, it’s becoming a natural extension of how humans communicate with technology.

XR That Knows You

Powered by AI, XR can now understand:

• Your movement patterns
• Your pace
• Your actions
• Your environment

And it responds - intelligently and instantly.

This unlocks experiences that feel subtle yet transformative:

• Training simulators that adapt to your performance
• Workspaces that reorganize themselves to match your workflow
• Environments that react to your actions without a single button press

Everything becomes responsive, fluid, and lifelike.

Computer Vision: The Eyes for XR

Computer vision acts as XR’s visual intelligence.

Now, instead of guessing what’s around you, XR can:

• Recognize objects
• Understand depth and spatial layout
• Track micro-movements
• Seamlessly merge digital and physical worlds

At Incerro, we designed XR to understand your environment more precisely than you can.

You’re freed from control and left to simply experience.

Natural Interaction: Technology as an Extension of Intuition

We don’t interact with the world through menus and buttons.

We speak. We gesture. We look.

XR is shifting to these natural forms of communication:

• Voice
• Hand gestures
• Eye signals
• Spatial awareness

Technology is no longer an obstacle because it becomes an extension of intuition.

Responsible XR Design

AI-powered XR can store spatial and behavioural data.

It demands powerful hardware and raises ethical and psychological concerns.

At Incerro, every XR + AI capability is evaluated through:

• Privacy
• Safety
• Ethical design

Responsible intelligence ensures these systems empower the people who use them.

Toward Conscious and Personal Worlds

We’re moving toward digital environments that don’t just sense behaviour

but begin to predict, adapt and almost understand you.

As physical and digital spaces converge, the worlds we build will be:

• Immersive
• Intelligent
• Context-aware
• Deeply personal

XR stops being about escape.

It becomes a place where technology finally meets you , understands you and evolves with you.

At Incerro, we’re building the bridge between intelligence and immersion — where every experience learns, adapts and evolves with you.